SFA Affinity - rewarding our members

Save money, build your brand, drive sales

The SFA Affinity scheme is exclusive to SFA members and it’s another great reason to join the SFA. It follows the SFA motto – being in business for yourself doesn’t mean you have to be in business by yourself.
  • SFA members can get additional benefits and discounts across a range of products and services such as insurance, utilities, web design, professional services, GDPR services and much more.
    • SFA / Ibec members can also promote offers to our wide network of members, leveraging off the SFA brand. This helps build your brand within the small business community and in turn drives sales.

    Save money by securing real deals for your business

    SFA members can select the offers that add value to their business. Maybe it’s a discount on a courier service you were about to book anyway, savings on a utility bill or a free audit of your website.

    All published deals have been vetted to guarantee they represent terrific value - either by saving you money or by helping your business to operate more efficiently. SFA membership is already a great proposition and now with SFA Affinity, you can quickly re-coup the cost of your membership.

    Build your brand and drive sales

    SFA Affinity is a great opportunity to build your brand and drive sales within the small business community in Ireland – at a fraction of the cost of other forms of advertising (it’s free and exclusive to SFA members). You can add your company logo, information about your business, your offer details, contact details and a link to your website. Your business logo will appear on the SFA Affinity offer listing and will also periodically feature on the SFA homepage, which is great profiling for your business. The deals are also promoted on social media.

    The ethos of the SFA is that members do business with other members and by publishing an offer, you are highlighting your membership to others. This can help drive sales for your business as members are encouraged to pro-actively support each other. When you network at SFA events; it’ll be easy to point members in the direction of your SFA Affinity offer.

    SFA Affinity is exclusive to SFA members so if you are not already a member, join us now.

    How to get started
    • Browse through our current affinity offers and see what savings your business can avail of. Members can assess full details of the offers when logged into our website
    • Post an affinity offer - it’s quick and simple to submit an offer, simply download the affinity application form below and submit your offer for review. You can publish up to three offers, once they are approved. Contact briana.mctiernan@sfa.ie with any queries.