Summary of Business: helps business owners get more enquiries, leads and sales. We can help you figure out what marketing is right for your business. We work with you to create marketing funnels that work to get you more customers.

What led you to starting your business?

I have a background in both marketing and coaching. I started the business because I wanted to work to help people unlock what makes them unique and help them share that with the world.

I find most business owners I meet know what they need to do to grow their business but need structure, support and expertise to turn that into a strategy. Most people are really busy and just need a couple of things that they can do that will get them more customers.

I wanted to help people harness their ideas into a clear plan and feel really confident about marketing themselves and their business.

How did you raise the funds you need for your business?


What is the most significant lesson you have learnt in running your business?

Persistence, Grit and Faith
I think they are the three qualities most needed by entrepreneurs
Persistence to keep pursuing your goals day after day
Grit to keep going despite setbacks and to see them as challenges rather than defeats
Faith that this will all work out in the end....and it always does!

What has been the proudest moment in your business so far?

My proudest moment was when I sent out my first invoice to a customer and winning a Business Woman of the Year award last year with Network Ireland for my new online product, an online tool that generates marketing plans for entrepreneurs.

What have been the biggest challenges in your business to date?

I think finding a balance between my life and the business. I love spending time with my daughter, walking by myself on the beach in Greystones, sea swimming and a host of other things. I love the work that I do and I can easily get lost in work for hours and not notice. Finding a good flow between both so that I feel energised and like I am thriving is my biggest challenge.

What advice would you give aspiring entrepreneurs thinking of starting a business?

Write down WHY you are doing this so that you can check in regularly with yourself and ask yourself "Is this business really helping me achieve my life goals?"

What’s the best business book you’ve ever read?

Emyth by Michael Gerber

Who is the entrepreneur you admire the most?

Becci Harrison of Fishers NewtownMountKennedy in Wicklow. She is a fiercely bright business woman. She is a brilliant at getting people to want to do things with her on the projects she works on. She is also one of the most generous business people I know. She connects people with each other and always has time to give to other people.

What’s your website?

What Social Networking sites does your business use?

How has the SFA helped you in your business?

I am a new member

Contact details:

Muireann Fitzmaurice
Telephone: 0868932768
Address: 45 Redford Park, Greystones, Wicklow